Privacy Policy

Recola Pty Ltd ("Recola", "we", "us") respects your privacy. This policy explains what personal information we collect when you use the Recola app, how we use it, and the choices you have.

Recola Pty Ltd is incorporated in Australia. We are bound by the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), and we extend equivalent protections to users everywhere. For people in the European Union and the United Kingdom, Recola Pty Ltd is the controller of your personal data under the GDPR and the UK GDPR.

What we collect

• Content you save: the video links and URLs you choose to share into Recola, together with the structured data we extract from them (recipes, places, outfits, products, songs, and other categories).
• Post metadata: when you save a post, we retrieve its public metadata (caption, media, location tag and public comments). Where a service provider does this for us, it receives the post link only, never your identity.
• AI analysis outputs: Recola sends the content you save to third-party AI services to extract structured information. The results of that analysis — ingredients, locations, product details, and so on — are stored in your library.
• Account information: basic details you provide when creating an account, such as your email address and the display name you enter, and information needed to secure it.
• Usage data: counts and timestamps of your saves, and basic interaction events used to operate limits, streaks and digests.
• Device data: platform and app version, your device's time zone (so reminders and digests arrive at a sensible local hour), a push-notification token if you enable notifications, and crash and performance reports so we can fix problems. A crash report may include a stack trace and the screen you were on.
• Approximate location, only if you allow it: if you grant Recola access to your location, we store your approximate area — rounded to about one kilometre, never your exact position or address — so that reminders about places you have saved only reach you when the place is actually near you. This is optional, it is off unless you turn it on, and Recola works without it. See Place reminders and your location below.

We deliberately minimise what we keep. Media you save is processed transiently to generate your private notes and is not retained as a video library; what remains is your text metadata and preview imagery.

How we use it

We use your information solely to provide and improve Recola: processing and analysing the videos you save, organising the results into your personal library, syncing that library to your account, managing your subscription, and sending the notifications you have enabled.

We do not sell your personal data to third parties. We do not use your saved content to train AI models, and we do not share it with anyone for advertising. We do not run advertising SDKs, and we do not track you across other apps or websites. We do use a product-analytics provider (which screens are used, and where people get stuck) and a crash-diagnostics provider to keep Recola working. Both process data on our behalf in the United States under Australian Privacy Principle 8. Neither receives the content you save: not your notes, titles, transcripts, captions or extracted details. What they receive is limited to interaction events, error reports, and the account identifier needed to connect them.

AI processing and third-party services

To extract structured information from what you save, Recola uses third-party AI services. When you save something, relevant content may be transmitted to those services for analysis. We share only what is necessary for the analysis, and we use these services as a paying customer under terms that prohibit the provider from using your content to train or improve its models.

Our service providers, by role and by where they process data, are: database, sign-in and file storage (Australia); media processing (Australia); AI analysis (United States); retrieval of public post metadata (United States and European Union); product search, which receives an item's description only (United States); mapping, which receives place names and coordinates only (United States); subscription status (United States); payments and push-notification delivery (Apple); push-notification delivery and account email (United States); and product analytics and crash diagnostics (United States). Each processes data on our behalf, under contract, and only to the extent needed to provide Recola. None of them receives your identity unless their role requires it (sign-in, subscription status, account email). The current list of providers is available on request from privacy@recola.app.

For outfits, products and decor, Recola shows where an item can be found, with a link to the retailer. Nothing that identifies you is sent to find that link. Links open the retailer in your browser; Recola is not paid for them.

Place reminders and your location

Recola reminds you about things you saved and have not used yet. For places, a reminder is only useful if you could actually go — a cafe in your city is worth a nudge, a restaurant you saved for a trip next year is not.

By default Recola works this out without any location access at all, from the device settings it already has (such as your time zone). That is enough to tell your own country from somewhere overseas, and it is what everyone gets.

If you allow location access, Recola can be more precise and only remind you about places that are genuinely near you. In that case:

• We ask only for "while using the app" access. Recola never requests background or always-on location and does not track your movements.
• We read your position when you open the app, round it to roughly one kilometre, and store that rounded value on your account. We do not store your precise coordinates or your address.
• It is used for one thing: deciding which saved places are near enough to be worth a reminder. It is not used for advertising, profiling, or tracking you across other apps or websites, and it is not shared with any third party.
• You can refuse, and nothing else in Recola changes. You can also turn it off at any time in your device settings, and we stop reading it.

Sharing

We share your information only with service providers who help us operate Recola (such as cloud infrastructure and AI analysis providers), and only to the extent needed to provide the service. We may also disclose information if required by law or to protect the rights and safety of Recola and its users.

Storage, security and overseas transfer

Your data is held with established cloud infrastructure providers using industry-standard safeguards: encryption in transit (TLS), encrypted credential storage on your device, and access controls that ensure only you can read your data.

Your library and account are stored in Australia. Some processing happens outside Australia, principally in the United States and, for Instagram post metadata, the European Union, by the providers named above. Where it does, we take reasonable steps consistent with APP 8 to ensure your information is handled in line with this policy and applicable law, including contractual data-processing terms with each provider and, for transfers of EU and UK personal data, the EU standard contractual clauses or the UK addendum where they apply.

If we become aware of a data breach that is likely to result in serious harm to you, we will notify you and the Office of the Australian Information Commissioner as the Notifiable Data Breaches scheme requires, and any other regulator where the law requires it.

Data retention

We retain your account data and library content for as long as your account is active or as needed to provide the service. Your saves are retained until you delete them or you delete your account.

When you delete your account we permanently delete your profile, saves and metadata within 30 days, except where a law requires us to retain a specific record.

Your rights

Wherever you are, you can:

• Access everything you have saved, in the app.
• Correct your account details in Settings.
• Delete any individual save from its detail screen, remove individual items from your tiles, or delete your entire account and all associated data from the Profile screen.
• Request a copy of your data by emailing privacy@recola.app.

If you are in the EU or UK, you additionally have the rights the GDPR and UK GDPR give you: access, rectification, erasure, restriction, portability, objection, and the right to lodge a complaint with your local supervisory authority. Our lawful bases are performance of our contract with you (running the service you subscribed to), our legitimate interests (keeping Recola secure, understanding how it is used, and fixing faults), and your consent where we ask for it (notifications). If you are a California resident, you have equivalent rights under the CCPA/CPRA. We honour these requests for all users, whichever law applies to you.

Automated processing: Recola uses automated systems, including AI models, to read what you save and file it into categories, to pick reminders, and to assemble your weekly digest. These systems organise your own content for you. They make no decision about you that has a legal or similarly significant effect, and nothing is used for advertising or to deny you anything.

Complaints

If you have a privacy concern, contact us first at privacy@recola.app — we aim to respond within 30 days. If you are unsatisfied with our response, you may complain to the Office of the Australian Information Commissioner (oaic.gov.au) or your local data-protection authority.

Children

Recola is not directed at children under 13, and we do not knowingly collect personal information from them. We do not ask for a date of birth; you confirm you are 13 or older when you create an account. If we learn that an account belongs to a child under 13 we delete it and its data. If you believe a child has created an account, contact privacy@recola.app and we will delete it.

Changes to this policy

We may update this policy as the product evolves. When we make material changes we will update the date at the top of this page and tell you in the app or by email before they take effect.

Contact

Questions about this policy? Email privacy@recola.app.